Type Design & Communication

EXERCISES


Writing the letters " A E T K G R I Y M P N " (either in lowercase or uppercase) with 5 tools in 5 different ways. As shown in Fig 1.1, I practiced writing it on a rough paper before transferring it on graph paper. Some things we had to take note of are:
  • use one stroke
  • write in one direction
  • do not go over the stroke twice


Fig 1.1 Practice sheet 2/6/2023



Fig 1.2 different selection options  2/6/2023

The writing tools I have used in Fig are:
  1. Stabilo swing cool highlighter
  2. Artline 500A Whiteboard marker
  3. Smiggle color change marker
  4. Faber-castell permanent 1564
  5. Pentel sign-pen
  6. Stabilo boss original highlighter
Personally, I found no 3 most interesting, however Mr Vinod did not recommend me to go for it. Instead, he liked no 5 and recommended me to practice writing in that style. 


Week 9 : 
For this week, I focused on practicing writing in that style to later pick which letters look the best so I can pick them for the digitisation process. While I was writing, I realised it was not as easy as it seems to stay consistent, even though I was writing the same letters repeatedly. Every time I write a new row, it would appear slightly different, but those imperfections are the beauty in handwriting.


Fig 1.3 Practicing writing in chosen style 2/6/2023


For the digitisation process, I created my own personalized brush to get a more accurate stroke of what I have written down on the graph paper. 


Fig 1.4 Personalized brush 

After using the brush to create straight strokes, I added some of the detailings with the help of the direct selection tool, curvature tool, as well as the smooth tool. 

Here in Fig 1.5 shows my first attempt on digitising letterforms

Fig 1.5 Digitisation of letterforms 6/6/2023

I also added guidelines for more accuracy 

Week 10 : 
This week, I learned about refining my letterforms. The biggest problem with my letterforms are that the curved strokes being not smooth. With the help of the direct selection tool, I adjusted it accordingly. I also learned that having too many points will result into rough strokes, so Mr Vinod suggested deleted those that are not in use. 


Fig 1.6 Before (left) and after (right) refining of curved stroke 9/6/2023


After receiving feedback, Mr Vinod pointed out that stroke sticking out my letters looked awkward so I removed it, however it looked too basic and does not have any connections with my other letterforms. Therefore, I used the thin stroke from the other letters "I' and replaced one of the strokes of "N" with it.


 Refining stage of the letter "N" 


Refining stage of the letter "A" 


Letterforms after refining stage 

Digitisation of punctuations

Digitisation of punctuations 


Week 11 : 

After receiving feedback, I learned that the biggest problem with my type are my punctuations. Following Mr Vinod's advice, I typed out letters and punctuations from existing fonts that looked similar to mine and studied how it was designed.

Bodoni 72

After examining the size and proportions, I improved my punctuations


Improved punctuations ( the 2 exclamation marks on the right are drafts ) 


For the letters "Y" and "M", subtle changes were required but I definitely see some changes. It made it more smoother looking and appear more pleasant to the eyes. 


Week 12 :

For this week, I focused on kerning my letterforms, then creating my poster using my newly designed letterforms. 

Before I did kerning, I thought it would be quick and easy but it took quite a lot of my time. I had to type out all the possibilities of the type and kern accordingly. In my opinion, the most challenging letters were A, Y, T, I


Fig 6.11 Kerning process 20/6/2023



Next, I focused on creating my poster. It was kind of challenging to be honest since we were only allowed to use one font size. But, I tried fun placements so it wouldn't look too boring. 

Fig 2.1 Poster draft #1 21/6/2023

However, I still felt like something was missing so I tried adding some grey shades of the word "GRRR"
Fig 2.2 Poster draft #2 21/6/2023

After receiving Mr Vinod's feedback on it, he suggested to move the font name text in a vertical manner so it doesn't look like a feature. He also suggested to break it up, making it look more interesting.
Fig 2.3 Final Poster 23/6/2023




Submission :

1. Font download link 


Fig 3.1 Font download (PDF)

https://drive.google.com/file/d/15vubo7wXXBGVQA_GQjQ7d7C6ny_77mHA/view?usp=sharing


2. Ai generated construction on art board (JPEG)

*image was too large so I exported it with Adobe Photoshop


Fig 3.2 Ai generated construction on art board (JPEG)



3. Screen grab of "New Metrics Window" with sentence


Fig 3.3 Screen grab of "New Metrics Window" with sentence


4. Ai generated A4 poster (JPEG)
Fig 3.4 Ai generated A4 poster (JPEG)


5. Both Ai generated artworks in PDF


Fig 3.5 Ai generated construction on art board (PDF)



Fig 3.6 Ai generated A4 poster (PDF)


FEEDBACK

Week 8 : Specific feedback: Mr Vinod preferred the 5th option out of my writing styles and asked me to proceed with practicing how to write in that style for the week.

Week 9 :
General feedback:  
When writing the letter "y", remember to write it on the baseline, also try to understand the typography anatomy as it will be helpful to you when digitizing your letters.

Week 10 :
General feedback:
-Font should be consistent in its strokes, to achieve this, use the same strokes eg: the straight vertical line in "I" can be used again in the letter "T" 
-Letters ending at same point gives consistency 
-Angles should be accurate, hold your pen in one angle
-Look up fonts in google fonts to get reference

Specific feedback: 
-The line sticking out above the letter "I" is awkward so it's better to remove it.
-The "P" curve stroke is not smooth enough
-The lesser anchor points, the smoother your shape will get
-Maintain the thickness of the curves
-Shorten the tail of the curve sticking outside

Week 11 :
General feedback: 
- don't mimic the imperfections of your handwriting, identify the principles of your handwriting style
- adding a defined point creates a firmness to your letterform
- research sans serif font that have thin and thick strokes 
- exclamation mark need to reach cap-height
- maintain the angle of brush

Specific feedback: 
- the stroke doesn't have to be the same for exclamation mark, it could be thick to thin
- height of hashtag is wrong
- M has an issue with the diagonal stroke and the thin and thick strokes
- have straighter line for the letter "y"
- curved ending to the straight stroke

Week 12 :
Specific feedback:
Don't put font name and name text on top, it looks like a feature. Place it on the bottom or side


REFLECTION

Experience
This task was definitely the one I learned most from. From the sketch, to digitising, to refining, to kerning, it was certainly not easy to just come up with a font design. So much thought has to be put in it and among the processes, the refining stage was the most challenging to me as it required most thinking. However, the feedbacks from my friends and Mr Vinod really helped me get through this task and I learned so much from the feedbacks alone. Using the Fontlab7 software was new to me, and it was not easy to use as well as the features were confusing. Lastly for the poster design, I was a bit torn at first as I liked using different font sizes to express my type in Task 1, however for this task, we were only allowed to keep one font size for the poster. But this also gave me the challenge of figuring out how to apply the use of positioning of the letters to good use.

Observations
Looking at other fonts similar to your font design really does help when you are stuck during the refining stage. I was at doubt at first, but it really guided me on how big or small a certain letter/punctuation should be. It also helped with accuracy of the type. Not only that, I realised how tedious the kerning process could be. It was entirely a time consuming task for font creators as the letters look different next to each other, so I had to try all possibilities I could think of and kern accordingly. 

Findings
I found that refining your letters and punctuation marks are very important as it will affect how your font will appear to reader's eyes. For example, I didn't know that for the long line in the exclamation mark, the bottom part of the stem is smaller compared to the top part of the stem. This is to serve its purpose to indicate emphasis. Other than that, typographic illusions: overshoots are something that I learned that I found really interesting during this task. I never realised the curve in letters like "o" are slightly bigger, to make them appear the same size as straight strokes.


FUTHER READING



Fig 8.11 GT Academy punctuation lesson 29


As shown in Fig, the shape of the period should be slightly larger than the dot on the letter "i". In the case of heavier fonts, a heavier weight would be used


Fig 8.12 Shape of period compared to letterforms


The size of a comma is around the size of two periods, but the head of the comma should be slightly smaller than a period's 


Fig 8.13 sizing of comma


Fig 8.14 stylistic options of comma


The colon and semi-colon are stacked punctuation marks. A period on the x-height and a period/comma on the baseline


Fig 8.15 comma and semi-colon 


For ellipsis, make sure to decrease the weight and distance between the three periods so it delivers its function and wont look so tacky.





Fig 9.11 Character with Braille

My friend recommended this article to me and I found it pretty interesting so I decided to take a look.

Fig 9.22 formation process of Braille Neue 

About Braille Neue, it is a font that is formed using Braille and letters. The main purpose behind this font is help blind people to communicate with people who can see so that they can share the same information. 


Typefaces


Braille Neue Standard               Braille Neue Outline

                 

Fig 9.33 Typefaces for Braille Neue


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